• 2017/04/19

Oracle、アテンション計測の「MOAT」買収

Oracle today announced that it has signed an agreement to acquire Moat, the fastest-growing digital measurement cloud company. Moat will join Oracle Data Cloud, which uses data and analytics to enhance media for leading marketers and publishers. The combination of Oracle and Moat will connect data t … Continue Reading →


  • 2016/12/26

BlisとMoat、アプリ内のビューアビリティとアテンション計測の分野で提携

Blis, the global pioneer in advanced location data technology, today announced a global partnership with Moat, a SaaS analytics and measurement company focused on delivering products for marketers and publishers, to measure viewability, as defined by the latest Media Rating Council (MRC) mobile guid … Continue Reading →


  • 2016/12/16

ゲームロフト、広告事業でMOATと提携

モバイル広告ネットワークを通じたビューアビリティ測定とアテンション・メトリクスを強化へ



  • 2016/06/14

Snapchat、Moatと連携し動画のViewability計測を開始

Snapchat has partnered with Moat – a SaaS Analytics company focused on delivering measurement and Attention Analytics to marketers and publishers – to integrate Moat measurement into the Snapchat platform. Snapchat will enable advertisers to use Moat to measure, among other metrics, “Human and … Continue Reading →


  • 2016/06/14

南米拠点のモバイル広告プラットフォームのAdsmovil、Moatと提携

Viewability is now available for Adsmovil’s inventory via Moat, the only company accredited by the MRC for mobile web and in-app measurement, the companies announced today.


  • 2016/05/19

AerServとMoat、モバイル動画広告のアテンションと視認性計測について提携

AerServ, a mobile-first video mediation platform, today announced a partnership with Moat, Inc. (www.moat.com), a SaaS analytics company focused on building products for brand marketers and premium publishers. AerServ is working with Moat to measure attention, humanity, and viewability across digita … Continue Reading →